Why Choose Wordpress for your website?

Why Choose WordPress for your website?

What is WordPress?

WordPress is a CMS (Content Management System) with which you can build and manage your website. It is one of the most popular platforms in the world and is used by just about 35% of websites globally. There are hundreds of reasons why you should and shouldn't use it to build your website and in this post we will try to pinpoint the key areas that we think matter to business owners. In the first instance it is important to understand a few common terms and phrases around WordPress so you can make sense when choosing a platform. Words Like Open Source and Plug ins will mean a lot to you going forward and are vital phrases in enabling you to understand how a CMS works.

WordPress started in 2003 when Mike Little and Matt Mullenweg created a fork of b2/cafelog. The need for an elegant, well-architected personal publishing system was clear even then. Today, WordPress is built on PHP and MySQL, and licensed under the GPLv2. It is also the platform of choice for over 43% of all sites across the web.
The WordPress open-source project has evolved in progressive ways over time – supported by skilled, enthusiastic developers, designers, scientists, bloggers, and more. WordPress provides the opportunity for anyone to create and share, from handcrafted personal anecdotes to world-changing movements.
People with a limited tech experience can use it “out of the box”, and more tech-savvy folks can customise it in remarkable ways.
https://en-gb.wordpress.org/about/

What Does Open Source Mean

According to the Oxford English Dictionary, Open Source means: "denoting software for which the original source code is made freely available and may be redistributed and modified." That means it is software that is available to everyone and can be edited by all and sundry. The key to this is that a lot of things/apps etc on WordPress have been developed by random people. Some may be good at what they do others may just be playing around. What you must do is to understand who is which and only use software that comes from the good guys. The alternative is to have insecure content and a website that is open to hacking and may die after a few months because no one is upgrading the code. This is especially important when choosing plug ins.

Top Reasons you Should Choose WordPress for your Website

Don't just take our word for it, WordPress is one of the most popular website platforms in the world. According to Search Engine Journal: 42% of websites are built using WordPress and they hold a market share of 64%. These figures are global numbers so it is pretty impressive.

Open Source Software - democratic

Fast

Complete Control of your own website

Fully Customizable

Loads of support

Apps to do anything

WooCommerce

Great for SEO

Perfect for large complex websites

Use themes or build from scratch

Easy to learn

Great for blogging

Control your own hosting

We love it

Which Famous Websites Use WordPress?

As we have mentioned above there are literally millions of websites that are powered by WordPress. They are not all small businesses by any means, some of the largest websites in the world are powered by WordPress. We thought we should take a look and see which ones we recognised as WordPress users.
Many famous websites use WordPress as their content management system. Some notable examples include:

1. The New Yorker
2. BBC America
3. The Walt Disney Company
4. Fortune Magazine
5. Microsoft News
6. TechCrunch
7. Bloomberg Professional
8. Vogue
9. Mercedes-Benz
10. Meta Newsroom

In the vast and ever-expanding digital landscape, where every click counts and user experience reigns supreme, choosing the right platform to build your online presence is paramount. Enter WordPress – the undisputed titan of content management systems. But what makes WordPress the go-to choice for websites big and small? Let's delve into the world of WordPress and discover why it's trusted by some of the most influential companies on the planet.
Imagine this:

The New Yorker delivering its captivating content, Sony Music showcasing the latest hits, or even The Walt Disney Company enchanting audiences worldwide – all powered by WordPress. These industry giants aren't just randomly picking a platform; they're making a strategic decision based on reliability, flexibility, and sheer performance.

So, why should you consider WordPress for your website?

Trusted by Titans: When giants like Microsoft, Vogue, and BBC America rely on WordPress to deliver their message to millions, it speaks volumes about the platform's robustness and scalability. These companies have scrutinized every aspect of their online presence and chosen WordPress for its ability to handle their demands with ease.
Unmatched Flexibility: Whether you're a budding blogger, an e-commerce entrepreneur, or a seasoned professional, WordPress offers unparalleled flexibility to tailor your website to your exact needs. With thousands of themes and plugins available, you can create a unique online presence that reflects your brand identity and engages your audience effectively.
User-Friendly Interface: One of WordPress's greatest strengths lies in its user-friendly interface. You don't need to be a coding wizard to navigate the ins and outs of WordPress. Its intuitive dashboard empowers users of all skill levels to manage content, customize layouts, and optimize their website for search engines effortlessly.
Community Support: WordPress isn't just a platform; it's a thriving community of developers, designers, and enthusiasts dedicated to its continuous improvement. Whether you're seeking advice, troubleshooting issues, or looking for inspiration, you'll find a vast network of support within the WordPress community ready to assist you every step of the way.
Scalability: From a simple blog to a complex multi-site network, WordPress scales effortlessly to accommodate your growing needs. Whether you're experiencing a surge in traffic or expanding your online presence, WordPress provides the foundation for sustainable growth without compromising performance or security.

Why WordPress is great for SMEs

WordPress is an excellent platform for small and medium enterprises (SMEs) due to its flexibility, scalability, and ease of use. One of its greatest advantages is its user-friendly interface, which allows SME owners to manage and edit their website content without needing extensive technical knowledge. This is crucial for maintaining an up-to-date and engaging online presence.

Additionally, WordPress is highly customizable with thousands of themes and plugins, enabling businesses to tailor their sites to their specific needs and branding. It also supports various functionalities, including SEO tools, social media integration, and mobile responsiveness, which are essential for modern digital marketing strategies.

For SMEs interested in e-commerce, WordPress integrates seamlessly with WooCommerce, a powerful plugin that transforms a website into a fully functional online store. WooCommerce offers various features such as inventory management, secure payments, and shipping integration, making it easier for businesses to sell online and scale as they grow. This combination makes WordPress an all-encompassing solution for SMEs looking to thrive online.

What Can we do to Help You With Your WordPress Website

A web design agency like We are Chain specializing in WordPress can be a crucial partner for SME business owners looking to establish or enhance their online presence. Whether you're building a new website from scratch or seeking to refine an existing one, these agencies offer tailored solutions that align with your specific business needs. We can help design a visually appealing, user-friendly site that reflects your brand and engages your customers.

Beyond initial design and development, a WordPress-focused web design agency can provide ongoing support and maintenance. This includes updates to ensure your site remains secure against vulnerabilities, optimization to improve speed and SEO, and troubleshooting any issues that arise. For businesses that need to make adjustments, such as adding new features or content, these agencies offer the expertise to make changes efficiently and effectively.

Moreover, if you're looking to expand into e-commerce, these agencies can integrate tools like WooCommerce, setting up an online store that is both powerful and easy to manage. This enables you to sell products directly from your website, with features tailored to the needs of SMEs, including payment processing, inventory management, and customer insights.

FAQs About WordPress

Is WordPress free to use?

Yes. The WordPress software itself is completely free and open source. However, you’ll need to pay for web hosting, a domain name, and potentially premium themes or plugins. This means you can start with a very low budget and only add costs as your site grows.

How easy is WordPress to manage if I’m not technical?

WordPress is designed to be user-friendly, with a simple dashboard that lets you add pages, posts, and images without coding. Many themes come with drag-and-drop builders, and plugins can add functionality with a couple of clicks. If you want more complex customisation, a developer can help but day-to-day updates are easy to manage yourself.

Is WordPress secure?

WordPress is secure when properly maintained. Regular updates to the core software, plugins, and themes are essential. Choosing a reliable hosting provider, installing a security plugin, and taking regular backups will help protect your site. Many businesses also use managed WordPress hosting, where updates and security are handled for you.

Why should I choose WordPress over other website builders?

Unlike closed platforms such as Wix or Squarespace, WordPress gives you full ownership and control of your website. It’s highly customisable, SEO-friendly, and scalable from a simple blog to a large e-commerce shop. With thousands of plugins and a huge support community, you’re never limited by the platform.