Shopify Migration Case Study

    Yes, we built that site.

    Voyan Clinic's luxury Shopify site was designed, built, and migrated by We Are Chain — from Showit to Shopify, live in six weeks.

    Wondering if we could do the same for your business?

    Voyan Clinic Shopify storefront homepage designed by We Are Chain
    The Voyan Clinic storefront, built on Shopify's Prestige theme.

    New Shop

    Built From Scratch

    skincare, aftercare, packages & gift vouchers

    Rankings Kept

    Full SEO Continuity

    301 mapping, metadata migration, day-one sitemap

    Mobile First

    Faster On Phones

    WhatsApp enquiries in a couple of taps

    6 Weeks

    Kick-off to Launch

    delivered on schedule, DNS cutover included

    The Challenge

    Voyan Clinic is a premium aesthetics clinic founded by Hannah, serving clients across Bournemouth and the wider Dorset area, with press features in the Daily Mail, ITV, Closer and Women's Health.

    Showit gave the clinic a lovely design-led site, but nothing more. There was no way to sell skincare, aftercare products or gift vouchers, no structured way to capture treatment enquiries, and very limited SEO control — no custom metadata, slugs or canonical tags.

    Mobile performance lagged, and Hannah couldn't update prices, treatments or content herself without going back to a designer. With existing Google rankings to protect, any move had to be handled carefully.

    What we delivered

    A complete platform migration and a shop built from scratch, handled end-to-end.

    Migrated the brand from Showit to Shopify
    Built a seven-page site with structured treatment pricing
    Launched a full shop with skincare, packages and gift vouchers
    Added Stripe, Apple Pay and Buy Now Pay Later at checkout
    Prestige theme with full-width hero video and editorial feel
    WhatsApp chat button on every page for treatment enquiries
    Complete 301 redirect map with migrated, optimised metadata
    Sitemap, Search Console, GA4 and llms.txt live on launch day
    "The new site finally does what the clinic needed it to do — clients can buy, book and message us in a couple of taps, and I can update everything myself."

    — Hannah, Founder, Voyan Clinic

    Want a site like this?

    Whether your current site looks good but can't sell, or you're starting fresh — we'd love to help. Book a Free Website Health Check and let's talk about what's possible.

    Let's talk

    Book your Free Website Health Check

    Rupert will look over your store and tell you honestly what's holding it back, and what to fix first. It's free, there's no obligation, and you'll come away with a clear list whether you work with us or not. People buy from people, so let's have a chat.